I fix the infrastructure
that business is built on.
Your CRM was configured by someone with thirty minutes and a deadline. The pipeline stages are opinions. Attribution is a fiction everyone agrees to believe. I replace all of it—the data model, the qualification logic, the routing, the attribution, the campaign architecture—and I build it myself. Every layer. One person, AI-leveraged, moving at a pace that used to require a team.
Revenue Operations
Aligning sales and marketing through hardened data architecture. No more siloed reporting or contradictory dashboards. One source of truth from first touch to closed-won.
AI-Leveraged Delivery
Operating as a solo practitioner augmented by custom AI infrastructure. Delivering the output of a 5-person agency at a fraction of the friction and overhead.
Full-Stack Execution
From designing complex CRM schemas to writing React components for dynamic landing pages, to structuring algorithmic Google Ads campaigns. End-to-end capability.
Select Engagements
Detailed overviews of infrastructure transformations for high-growth B2B and consumer brands.
Series B Infrastructure Tear-down & Rebuild
Automated Lifecycle & React Architecture
System Architecture
I don't just advise; I build. These are the platforms where I spend my time engineering the underlying logic of your revenue engine.
I don't do ‘strategy’ without implementation.
Most consultants hand you a 40-page deck mapping out an ideal state, charge a premium, and leave you to figure out how to build it. Agencies assign a junior account manager to execute a generic playbook.
My approach is different. We define the architecture together, and then I build it. Hands on keyboard. No telephone game, no lost context.
Because I leverage custom AI workflows for code generation, data mapping, and QA, I execute at the speed of a full team while maintaining the cohesive vision of a single architect.
Diagnostic Audit
Deep dive into current CRM configuration, ad accounts, and analytics. Identifying leaks and structural flaws.
Architecture Design
Mapping the new data model, pipeline stages, lead scoring logic, and attribution framework.
Full-Stack Build
Reconfiguring the platforms. Writing the automation scripts. Deploying the new tracking infrastructure.
Handoff & Ops
Training your team to operate the machine, or retaining me for ongoing fractional revenue ops.
Engagement Models
Transparent scoping. No retainer traps. You pay for infrastructure that works.
Diagnostic Audit
A 2-week deep dive into your existing setup resulting in a comprehensive tear-down document.
- CRM Schema Review
- Attribution Gap Analysis
- Tech Stack Rationalization
Infrastructure Rebuild
End-to-end execution of the architecture designed in the audit phase. Hands-on build.
- CRM Migration & Setup
- Automated Routing Logic
- Custom Attribution Modeling
- Campaign Architecture
Fractional CMO RevOps
Retained execution to manage, iterate, and scale the infrastructure as you grow.
- Weekly Optimization Sprints
- Ad-hoc Campaign Builds
- Continuous Data QA
Stop guessing.
Fix the foundation.
Schedule a 30-minute diagnostic call to discuss your current infrastructure bottlenecks and see if we're a fit.
Book a diagnostic call